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The Kerrville Main Street Program is an economic
development and physical improvement process designed to benefit the
entire Kerrville community. The overall goal is to help provide
opportunities to enhance the central business district for all citizens
and visitors. Key functions are aiding present businesses to improving the
physical attractiveness of the central business district and recruiting
new businesses. 
The Main Street process works by
involving a community wide cross section of volunteers in an effort to
make Kerrville a better place to live, work and shop. To do this,
concentration in four areas is ongoing. The comprehensive process helps
coordinate all interested groups, businesses, Chamber of Commerce and
Convention and Visitors Bureau to assure the implementation of the
revitalization strategy. Organizing promotions in the central business
district such as sales promotions, markets and festivals are planned to
bring people to the downtown area. While visiting Kerrville Downtown,
please visit our Visitor's Center (pictured above) for information on our
businesses and activities.
Economic development means providing
education and assistance programs to central business district owners and
prospective owners. Surveys of the business climate and consumers needs
are also taken.
A major thrust is to recruit desired
businesses to the area through property/business match-ups. And last,
design opportunities for the central business district range from a new paint
job to a major historic restoration. One historic restoration project is
the Arcadia Theatre, pictured at left. The local low interest loan
pool will provide funding for facade improvements whereas the incentive
funds are made available to property owners for a new sign, window
awnings, etc. A professional preservation architect lends his expertise to
any and all projects.
A healthy business community fosters
economic growth and civic pride throughout the city and that in turn
attracts customers and visitors. Kerrville Main Street is a part of the
happening. |